Tuesday, 1 February 2011

Lurpak Ad Sequence

In class we watched a advert for Lurpak butter. Although it had nothing to do with thrillers, the concept of it was very interesting and thriller like. The idea of it was simple. It was just for a man to make a omlette but they way they showed it with the editing and mise en scene was really good. The beginning of the sequence starts with weird music. It has a scary undertone with operatic singing. This slowly transforms into triumphant music as his process of making the omelet carrys on. The camera angles used were very interesting as there was one where the camera was on the fork that was mixing the eggs. It was different and so therefore, nice to see.

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